Diploma in Sales and Marketing

General introduction to the course


Module I

  1. Communications
  2. Principles and Practice of Selling
  3. Principles and Practice of Marketing
  4. Economics
  5. Information and Communication Technology(ICT)
  6. ICT Practical
  7. Occupational Safety & Precautions
  8. Entrepreneurship Education
  9. Business Communication
  10. Life Skills

Module II

  1. Sales Management
  2. Legal Aspects in Sales and Marketing
  3. Quantitative Methods
  4. Public Relations
  5. Marketing Management

Module III

  1. International Marketing
  2. Principles and Practice of Management
  3. Financial Aspects of Marketing
  4. Strategic Planning in Sales and Marketing
  5. Marketing Research
  6. Marketing Planning
  7. Project

Books on offer